BELLEVUE PARKS AND COMMUNITY SERVICES

Improving the Parks & Community Services website so that users have an easier time finding information.

Status: In-process

Overview

Redesigning the information architecture and navigation of the Bellevue Parks & Community Services website to improve how users discover programs, services, and facilities.

As part of my UW HCDE capstone, I worked with the City of Bellevue to identify why users struggled to find information across a large, content-heavy website and developed a research-driven IA framework aligned with users’ mental models.

My Contribution

  • Led information architecture and navigation design.

  • Planned and conducted card sorting, tree testing, and usability studies.

  • Collaborated with cross-functional teammates to translate insights into design recommendations

Problem

In existing website:

Duration

20 weeks (Jan – May 2024)

My Team

  • Me: Product Designer & Researcher

  • UX Research: Jeff Pabst

  • Accessibility: Kunal Mehta


The website contained over 400 pages of content, but users struggled to find basic information such as programs, facility schedules, and reservations.

The core issue was not lack of content — It was poor discoverability caused by fragmented information architecture and inconsistent navigation.

  • Content was organized based on internal departments rather than user needs.

  • Navigation was deeply nested and inconsistent across pages.

  • Multiple entry points and unclear labeling created confusion.

  • Users were forced to search or navigate across sections to complete simple tasks.

👉 Result: High cognitive load and inefficient navigation.

A walkthrough of the old website